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Keeping the customers flowing in and stopping them from dripping out…

The cost of living crisis has had an undeniable impact on the utilities sector, with customer engagement and loyalty suffering as a result. So, there’s no better time for organisations to adopt a new business strategy that simultaneously focuses on both retention and acquisition. Ello Group’s range of business utility suppliers rewards offers everyday perks to help set your company apart from its competitors. Every year, millions of people across the United Kingdom benefit from our selection of perks. From dining rewards and entertainment benefits to coffee shop rewards and cinema rewards, our water, electric and gas loyalty programmes are proven to boost engagement.
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How can Ello Group support acquisition and retention in the utilities industry?

With 20 years’ experience, we tackle customer retention and acquisition challenges in utilities. Wondering how? Let’s find out:

✓ Reducing Churn Rates – Amidst the cost of living crisis, customers are always looking for the best rates, making retention a challenge. Our loyalty and rewards platforms keep them engaged with everyday benefits. ✓ Increasing Customer Touchpoints – Between billing cycles, customer interactions are limited. Loyalty perks create regular, positive touchpoints to keep your brand top of mind. ✓ Differentiating Your Brand – Lifestyle benefits make customers feel valued, setting you apart from competitors. ✓ Reducing Acquisition Costs – Referral-based loyalty programmes and partner marketing help lower acquisition expenses. ✓ Rewarding Loyalty – Tailored reward systems, tiered perks, and auto-renewal incentives keep long-term customers engaged. ✓ Improving Brand Perception – Perks and rewards enhance public perception and build trust. ✓ Engaging Younger Audiences – Tech-driven, app-based rewards attract Gen Z and Millennials to your brand.

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Employee benefits in the utilities industry.

Ello Group can also support your organisation with employee benefits. Our solutions work to keep your employees satisfied whilst also enticing new members of staff to choose your company rather than competitors. The recruitment process can be tricky, but a healthy range of perks and employee benefits can make it all the more straightforward.

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Join 1000s of businesses in partnering with Ello.

If you have an organisation within the utilities industry, Ello Group’s water, gas and electrics rewards are certain to boost your retention and acquisition rates. Get in touch with our team of experts today to find out exactly how our bespoke solutions can benefit your business.